Course Description:
The purpose of this course is to examine the business aspects of a space related company, looking at the products and services, the underlying business models, the business planning process, the generation and presentation of a business plan, and some of the uses of a business plan within an organization.
In a largely technology, engineering or scientific centric community, we are surrounded by talented, outstanding and often brilliant people, who are continually innovating, creating new capabilities and many great ideas.
Many company’s and individuals wish to develop the ideas and turn them into new products or services within an existing company or new businesses.
The technical, engineering or scientific content on its own does not make for a viable product, service or business and many fail because they do not appreciate that’s the case.
This course therefore looks at some of the other elements needed to make a viable business.